An Indian Summer

Imagine you went to Africa, took a stop in Paris, went on a subway in NYC and had dinner reservations in India.

Fashion always takes unexpected turns. And this time, the celebrities around the world have brought ethnic prints to life. Ikat prints, tribal inspired colours and silhouettes, and traditional beaded accessories have made a huge comeback.

It’s about going global while sitting comfortably on your sofa and making a bold fashion statement with ethnic inspired clothing and accessories from around the world.

We have Sheryl, Viola, Helen, Daphne, Eva, Ashlee & others for the complete Style Update.


Update Your Look

We love how  The Jacqueline Dress gives you three different looks with easy styling. So whether you are attending a rock concert, an afternoon tea party or meeting friends for an evening cocktail, you know what to wear.

Update Your Look


In the Curves

The winter is long gone. It’s time to put the sweatshirts and heavy knits aside and get into the spring summer mode with tank tops, cotton blouses and kaftans.

While the fashion glossies are telling us to hit the gym and get rid of our winter fat to get the summer body just in time to be on the beaches, the crazy office hours and other random excuses say otherwise. And while we, and you wait for it, here are some easy styling techniques to hide that ‘extra’ under the flimsy layers of silk and linens.

We’ll categorise the same under the 4 basic body types for women.

Body Shapes


This body type is top-heavy.
If you have this body type, you need to emphasize on your legs and neck, drawing away attention from your waist and shoulders.

What to Wear: Flared denims, loose tops, v-necks, short skirts.
What NOT to Wear: Round necks, skinny tops, anything that draws attention to your waist.
Weapon of Mass Destruction: Those legs.
Get inspired by: Jennifer Hudson, Elizabeth Hurley and Rosie O’Donnell


This body type is bottom-heavy.
If you have this body type you have a lot of options to make your bottoms look slimmer, unless of course, you want it otherwise. (wink, wink)

What to wear: Bootcut trousers, brightly coloured and patterned tops paired with darker, structured skirts or jeans, boat necks or cowl necklines, straight leg trousers.
What NOT to wear: Tops and tunics that end at the hips and lighter coloured bottoms.
Weapon of Mass Destruction: Bare arms and shoulders.
Get inspired by: Jennifer Lopez, Shakira and Kim Kardashian


This body type has equal hip and bust measurements with a narrow waist.
If you’re one of the lucky few with this body type, dress to flatter your beautiful curves.

What to wear:  Wide leg trousers, knee length hems, low necklines, pencil skirts, fitted jackets, waist-clinching and graphic patterns, slim belts, skinny denims.
What NOT to wear:  Anything with too many ruffles or frills. Shapeless tunics and maxi dresses are a big no, no too.
Weapon of Mass Destruction: Those killer curves.
Get inspired by: Dita Von Teese, Sophia Loren and Salma Hayek


This body type has the waist, hips and waist of the same size.
Women with this body type should try and exaggerate the curves. Add ruffles and frill for an added texture and volume to your figure.

What to wear: Flared skirts and drawn in waists for a defined waist, sweetheart neckline, skinny denims paired with ruffled and textured tops.
What NOT to wear: Overwhelming styles.
Weapon of Mass Destruction: Your arms and legs
Get inspired by: Alexa Chung, Sienna Miller and Hillary Duff


Flower Power

If there’s one (insert: definite) thing that is going in our wardrobe this summer, it is the Ariel Jumpsuit. The easy chic piece is our go-to style solution with its carefree, youthful and girly, yet feminine charm.


Convinced? Get it here.


Ways to Wear: Polos

Still wondering how to get the retro look from the 70’s and 80’s. How about a polo (or two) for your wardrobe?
A wardrobe staple back then, the classic polo has made its way back into your man’s wardrobe just right.
See how to wear yours with a different look each time.

Ways to Wear a Polo

  • Wear your polo with a flirty skirt or a pair of shorts with sneakers for a look that is edgy, yet playful.
  • Get a quirky style wearing the polo with printed lowers.
  • Go for a crisp look by styling the polo with your favourite skinnies.
  • Wear it tucked-in with a pencil skirt for an uber-sexy look.
Update your Spring wardrobe with Sher Singh.


Wearing Lace

Lace is back, again. See how the fashionistas style the season’s trend according to their taste.

Wearing Lace (click to enlarge)

(Lisa Haydon, photographer: Anushka Menon, other images: fabsugar, justjared, dailymail, whatkatewore, usmagazine)


Model Talk: Carol

At first, we didn’t think she was Indian. Wearing a short mustard dress with purple leggings, she came in to our studio today. A little shy, the Nagaland born model is all smiles as she tells us a little bit about herself, her style and her Bollywood debut.

Q. Did you always want to be a model?
A. I’ve been modeling for about three years now. I started when I came to Delhi for my bachelors. As a child, I wanted to become a doctor.

Q. Tell us about your style.
A. Effortless and feminine.

Q. What would we find you wearing when you’re not modeling?
A. A plain white tee and blue jeans.

Q. How is it for someone like you, with Asian features, to be modeling in mainstream Indian Fashion?
A. The market in India is such that they mostly look for Indian or foreign features. But that’s changing slowly. It hasn’t been easy for me but it’s been a good experience.

Q. As a model, do you pout or smile?
A. Well, I prefer a very relaxed look. I like it when it’s spontaneous and natural.

Q. And, you’re acting in Bollywood?
A. (laughs) Yes, the film’s called Kya Super Kool Hain Hum. I’m basically playing the role of a Japanese girlfriend.

Q. Heels or flats?
A. Flats, I think. I don’t really like wearing heels but I have to when I’m modeling.

Q. Last song you heard on your iPod?
A. Cool by Gwen Stefani.

Q. What’s your idea of the ideal date?
A. (giggles) I’ll think about it and tell you later.

– SB

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