Story of the Week : London 2012 Olympic Torch wins Design of the Year

So, we hear (and are extremely excited to say) that the London 2012 Olympic Torch won the award for the Design of the Year.

Jay Osgerby and Edward Barber, Barber Osgerby Design Studio

An excerpt from “British design studio Barber Osgerby has won the Design of the Year 2012 for its stunning design of the London 2012 Olympic Torch. The overall winner was chosen from 89 entries to claim the winning title. The award, designed by Swarovski was presented by Anya Hindmarch at the awards ceremony held at the Design Museum last night (24th April 2012).”

The London Olympic Torch

The golden London 2012 Olympic Torch has 8000 small holes in two aluminium skins that are bent around and welded together to form a tapering cone. Each hole represents one of the runners who will carry the flame around the UK on a relay that will take for 8,000 miles.

p.s One of the top designs in the competition was the Duchess of Cambridge’s Wedding Dress designed by Sarah Burton for Alexander McQueen.

(story and image source:,

– ak

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